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  • The iPhone Isn't Cool Anymore

    I'm still in France at the moment, and I thought about writing this earlier. Search Google for "iPhone not cool" and see what comes up. It just upsets me that our forum is pretty pro Cricket and the only time I hear from anyone other than their third party social network is about legal matters. I am pretty sure that Cricket passes information to outlets like CNET directly. In return they get an article like this...




    Has the iPhone lost its cool factor? - Has the iPhone lost its cool factor? | Apple - CNET News

    With the iPhone seemingly everywhere -- including prepaid courtesy of Cricket -- it isn't quite as special as it used to be. That's bad news for the carriers.

    Let's face it: the iPhone just isn't cool anymore.

    It's sad, but true that there's a reverse correlation between availability and coolness. The harder it is to obtain something, the more highly coveted it is.

    Apple's decision to offer the iPhone 4S and iPhone 4 to prepaid wireless provider Cricket may have tipped the scales away from the cool end. With Cricket in the fold, the iPhone is virtually everywhere (T-Mobile, sadly, is still left outside looking in), hitting a critical mass of availability. The iPhone has gone from a gadget of the tech elite to the safe device you buy for your mother.

    The original iPhone was a status symbol that drew in gawkers whenever it was pulled out at bars or parties. Despite all the complaining about AT&T's network, the fact that it was on only one carrier gave it an air of exclusivity that likely fueled its ongoing hype. People stuck on Verizon Wireless and Sprint Nextel contracts couldn't get the phone, which only made them want it more.

    When AT&T's exclusivity ran out, Verizon Wireless managed to stir up some buzz when it got the iPhone, even luring in Daily Show correspondent John Oliver to the press conference for a bit. Then Sprint Nextel got it, and the carrier was feeling pretty good about itself for joining the cool kids' table.

    But what followed couldn't have made the larger carriers happy: a stampede of regional carriers such as nTelos, C-Spire, and Alaska Communications that hopped on the iPhone bandwagon too. Cricket is the latest to join the club, which will mark the first time the iPhone will be sold under a no-contract model.

    Now, I'm all for getting every product to as many people as possible, and giving folks all available options. There's also nothing wrong with being the safe choice for consumers.

    But I wonder if the broad access to the iPhone hurts its street cred. How cool or special is the phone if everyone around you owns one?
    Syndrome: Oh, I'm real. Real enough to defeat you! And I did it without your precious gifts, your oh-so-special powers. I'll give them heroics. I'll give them the most spectacular heroics the world has ever seen! And when I'm old and I've had my fun, I'll sell my inventions so that *everyone* can have powers. *Everyone* can be super! And when everyone's super... [chuckles evilly]
    Syndrome: - no one will be.
    -- From Pixar's "The Incredibles"
    There are real implications for the carriers. What was a boon to AT&T as an exclusive has become a heavy financial burden for nearly all of the carriers. The iPhone is no longer a way for a carrier to stand out; it's become an expensive must-have.

    That's particularly the case for Sprint Nextel, which placed a massive financial bet on the iPhone in the hopes that the continued buzz and draw would turn the company's prospects around. When it joined the exclusive pool of iPhone carrier partners, there were only three members. Now there are nearly a dozen carriers offering the phone. Sprint stands out with its unlimited data offer, but it remains to be seen how effective it really is.

    You saw the impact of the iPhone in the last two quarters, when strong sales translated to heavy subsidy costs paid by the carriers to Apple. Sprint, which is already on shaky financial ground, was hit particularly hard with an $863 million loss in the first quarter following a $1.3 billion loss in the fourth quarter.

    For consumers looking to be different, the iPhone really isn't the phone for them. The only real cool factor left for consumers is nabbing the next iPhone. While Apple will certainly benefit from the hype and attention the next iPhone will garner, there is little benefit it brings to individual carriers, especially if all of the carriers get the same phone.

    I liken the mass availability of the iPhone to the original Motorola Razr. When it first emerged at Cingular for $399, it was highly coveted for its ultra-slim design. By the time it was available for Verizon Wireless and I was able to pick one up, much of what made it unique had faded away as it became the default phone for everyone.

    Of course, there are a lot of key differences between the iPhone and the Razr. For one, Motorola did little to improve the Razr beyond color changes, while Apple has continually updated the look of the iPhone. The Razr's main appeal was its thin design and sexy look, while the iPhone also benefits from a massive ecosystem of apps, as well as a cloud service that links it to other Apple products such as the iPad and MacBook.

    The underlying principle, however, is the same. The more accessible the Razr got, the less value it had for carriers. The carriers are beginning to figure that out about the iPhone now, particularly as expenses mount.

    For Apple, moving into yet another carrier is a good move and follows its strategy of getting its products in as many hands as possible. More distribution means more revenue and profit.

    But the iPhone in its current incarnation has to be losing a bit of its appeal at this point. The phone is certainly looking long in the tooth. Because the iPhone 4S shares the same chassis as the iPhone 4, Apple's flagship phone has looked the same for nearly two years.

    The next iPhone isn't expected to be unveiled for another few months.

    The iPhone also benefited over the past few years because there were few comparably cool products on the market. That's changing. Samsung Electronics' has spent the past few years building up its Galaxy S flagship brand to the point where the Galaxy S III commands nearly as much attention. After spreading itself too thin last year, HTC has rebounded strongly with the One X. Even Nokia has its heavily promoted Lumia 900, which targets consumers looking for something different.

    All of those phones, which feature fresh designs and colors, will turn some heads. Can you still say the same about the iPhone anymore? Probably not.



    I am pretty sure that Sprint works a little bit more closely with their third party forum SprintUsers.

    Anyone else care to share their thoughts on the iPhone / Cricket's unwillingness to work with the forum? This is a fact. We spoke with Cricket less than any other booth we visited at CTIA. We had to attempt to make conversation with their media relations representative. That ultimately lead us no where.


    This article was originally published in forum thread: The iPhone Isn't Cool Anymore started by chrisngrod View original post
    Comments 36 Comments
    1. xxnubcakexx's Avatar
      xxnubcakexx -
      I'm no iPhone fan one bit, I wouldn't take one of it was offered .. But on topic... I don't think the iPhone will lose any fame! Just gain out of this ... It will soon release its iPhone 5 which I'm sure only major carriers carry and not no contact networks ... So the iPhone 4s and lower will be in the past and frowned apon by the other iPhone 5 users ! So the next cool fad will still be away from cricket unless flashers From Verizon or Sprint.... Just my thoughs .... IPhones not going down hill any time soon

      Sent from my Evo3D running ICS 4.0.3
    1. RoWilJr's Avatar
      RoWilJr -
      Apple fanboys... LOL!

      Sent from my Merc using Tapatalk 2
    1. bbacc021's Avatar
      bbacc021 -
      FUKK iPhones, only thing they are good for is makin' paper off of lame ass Apple Fanboys.

      ANDROID LINUX OPEN SOURCE ALL DAY HOMIE
    1. wthigon's Avatar
      wthigon -
      Boo Hoo, poor people with crappy credit are now getting the iphone. Lets make a big deal about it to inflate our egos.
    1. A_L_L's Avatar
      A_L_L -
      I think its smart. Even if you can get a contract phone because of your credit.
    1. blankiss's Avatar
      blankiss -
      it never was for me!!!1 i never really liked it!!! and it is too expensive
    1. salas's Avatar
      salas -
      Quote Originally Posted by blankiss View Post
      it never was for me!!!1 i never really liked it!!! and it is too expensive
      Plus you can't customize it like Android

      Sent from my M886
    1. bigdasu83's Avatar
      bigdasu83 -
      I would think cricket would embrace this forum it's basically free media for them. That's very disappointing to hear about their reps not wanting any part of a community that seems to support cricket religiously. As far as the iPhone I don't think that its the Hipster thing to have anymore because it seems like everyone has one these days. I was watching the morning news on CBS (national news) and they discussed the iPhone comming to virgin mobile and they were the ones to advertise as the first iPhone prepaid carrier. I thought this was bull but what can you do. I've read alot about cricket going 4g lte so I would think that would be bigger than the iPhone crap if you ask me. Boost and virgin only have a hand me down wimax network so real prepaid lte from a company that has a solid backup cdma network will be big in the prepaid world. Also I read that cricket is working on hi end phones that will only be found on the cricket network the same as Verizon is the only carrier with the Motorola Droid line. That's exciting and it makes me wonder if they will have the hiawei p1 and or p1s or maybe even the hiawei ascend quad d. We will see I guess.
    1. Woof's Avatar
      Woof -
      Wait..the iPhone was cool?
    1. salas's Avatar
      salas -
      Quote Originally Posted by Woof View Post
      Wait..the iPhone was cool?
      Yeah but they unplugged the fridge, soo it's not cool no more

      Sent from my M886
    1. RoWilJr's Avatar
      RoWilJr -
      To the Apple Fanboy club it's the best thing since slice bread...

      Sent from my Merc using Tapatalk 2
    1. RoWilJr's Avatar
      RoWilJr -
      Quote Originally Posted by Woof View Post
      Wait..the iPhone was cool?
      Actually laughed out loud... Thx Woof....

      Sent from my Merc using Tapatalk 2
    1. jpond83's Avatar
      jpond83 -
      The only apple product worth anything is the apple TV. I personally do not deal with iphones just because there's not that much money to be made off them.
    1. bigdasu83's Avatar
      bigdasu83 -
      Quote Originally Posted by Woof View Post
      Wait..the iPhone was cool?
      Was a hipster status symbol for a while apple marketing team was good lol

      ---------- Post added at 11:22 PM ---------- Previous post was at 11:12 PM ----------

      Quote Originally Posted by jpond83 View Post
      The only apple product worth anything is the apple TV. I personally do not deal with iphones just because there's not that much money to be made off them.
      Well their computers are great and structurally superior to PCs in that they don't use virtual memory instead they expand ram which is a huge advantage for someone that works with large files the only reason they only hold 7% of the market was the poor decision not to license to windows Mr jobs wanted that product control and their own OS strait up I would take a Mack book pro over an ultra book any day just because of their structural superiority
    1. Woof's Avatar
      Woof -
      Quote Originally Posted by bigdasu83 View Post
      Well their computers are great and structurally superior to PCs in that they don't use virtual memory instead they expand ram which is a huge advantage for someone that works with large files the only reason they only hold 7% of the market was the poor decision not to license to windows Mr jobs wanted that product control and their own OS strait up I would take a Mack book pro over an ultra book any day just because of their structural superiority
      I think the reason they only have 7% market share is the lack of punctuation keys.
    1. bigdasu83's Avatar
      bigdasu83 -
      Quote Originally Posted by Woof View Post
      I think the reason they only have 7% market share is the lack of punctuation keys.
      Whoa my bad Mr English professor I had forgot this was a forum and periods are that important so I may impress individuals like you wonder what bad pun someone gets when using u in place of you
    1. salas's Avatar
      salas -
      Me and my brother in law at an apple store. I couldn't help myself.

      Sent from my M886
    1. xxnubcakexx's Avatar
      xxnubcakexx -
      OMG, i sooooo wanna do that!!! theres a apple store in the mall O___O sounds fun!!!!! Wonder how many desktops i can change before i get kicked out? =D
    1. salas's Avatar
      salas -
      An Apple guy just giggled and ignored it

      Sent from my M886
    1. Woof's Avatar
      Woof -
      Quote Originally Posted by bigdasu83 View Post
      Take a closer look at MacBook keyboard maybe Google image search lol they are exactly the same as my PC keyboard every special character and all lol
      Maybe you should try using them.
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